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LOS ANGELES — Daytime’s biggest talk show queen will not be importing “The Oprah Winfrey Show” to her cable network when it ends its network television run in September 2011 … at least not in the format that it currently exists.
“Her show as you know it is not coming to OWN,” Oprah Winfrey Network CEO Christina Norman told USA Today earlier this week.
Norman added that Oprah is “going to have a significant presence on this network,” but it won’t be through a daily sit down talk show like the one she currently has on ABC.
“Pieces of that show we’re going to want to find ways to retain, but I don’t think the format exists in anyone’s mind right now,” Norman said.
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At least some of those pieces will include Oprah’s archives, which Discovery, who partnered with Oprah to launch OWN, has the rights to, according to the paper. Oprah’s archives include various interviews, some of the most memorable of which, will reportedly be used.
The network itself will launch its programming in January 2011 as it takes over the dial currently occupied by Discovery Health. Oprah’s syndicated talk show does not end its run until September 9, 2011.
Among the programming the network is expecting to feature could be series such as one starring Dr. Laura Berman, a sex therapist currently frequently featured on “Oprah,” who will visit couple’s homes. OWN is also reportedly talking with financial advice guru Suze Orman.
USA Today reports that OWN plans to launch with programming in line with Oprah’s self-discovery theme.
But Norman said they expect the channel to appeal to men as well.
“Men see her as a self-made millionaire, and respect and see her as a success story,” she said. “We don’t want guys to run screaming from the room.”
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