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Video: First lady talks about shopping undercover

By
TODAY staff
updated 10/12/2011 7:21:42 AM ET 2011-10-12T11:21:42

She is not the first inhabitant of the White House to hide her famous face behind a baseball cap and sunglasses, but Michelle Obama may be the most audacious shopper to ever inhabit 1600 Pennsylvania Avenue.

First lady Michelle Obama — who practically sailed through a Virginia Target without a second glance, and admits to sneaking out "as much as possible" — told TODAY’s Al Roker that she and first dog Bo once visited a major pet store without being recognized by a single person.

Image: The First Lady Meets With Members Of The US Women's National Soccer Team
Getty Images file
Michelle Obama walks Bo while hosting a "Let's Move" soccer clinic on the south lawn of the White House, on October 6, 2011.

"I actually took Bo to Petco," the first lady told a bemused Roker.

The Look: Clad in baseball cap and sunglasses, first lady shops at Target

"The cashier asked me, 'Oh, what kind of dog is that?' I said, 'A Portuguese water dog.' He didn't recognize us because he didn't expect that we would be in Petco."

Although Mrs. Obama said the cashier eventually realized who she was from her credit card, the trip, like others she’s reportedly taken while in the White House, revealed just how simple it was to quickly slip into and out of a store if no one was expecting you.

"They're looking right through you. They don't know it's me," the first lady told Roker.

Story: First lady does jumping jacks for world record

"People realize and it's amazing how people don't recognize you. They don't expect to see me at Starbucks or at Chipotle."

The first lady told Roker that although she misses the ability to shop and travel as she likes, the clandestine sprees offer a sense of normalcy for a family bearing the weight of the free world.

Slideshow: Life inside the White House (on this page)

The trips "help keep our kids' lives normal."

And while the Obamas may yearn for yesteryear, when a trip to Target didn’t involve an advance team, there’s one White House perk the first lady isn’t willing to part with just yet: she doesn’t have to buy toilet paper.

"You know, we pretty much have our supply stocked," she told Roker. "I know, it's one of the advantages."

© 2012 MSNBC Interactive.  Reprints

Photos: 2012

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  1. First lady fashion

    First lady Michelle Obama looks as sophisticated in designer dresses as she does in outfits from J. Crew. Here is a look at her signature style.

    First Lady Michelle Obama, decked out in an elegant red gown, stands by BET honoree author Maya Angelou at the BET Honors in Washington on Jan. 14. (Joshua Roberts / Reuters) Back to slideshow navigation
  2. Michelle Obama — sleek in black — and "iCarly" actress Miranda Cosgrove pose for a photo backstage at a special military family screening of Nickelodeon's "iCarly: iMeet The First Lady" at Hayfield Secondary School on Jan.13 in Alexandria, Virginia. (Paul Morigi / Getty Images) Back to slideshow navigation
  3. President Barack Obama and first lady Michelle Obama, wearing a Tracy Reese dress, walk across the tarmac to board Air Force One on Jan. 2, in Honolulu, en route to Washington after a family vacation. (Carolyn Kaster / AP) Back to slideshow navigation
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  1. Image: Michelle Obama stands by BET honoree Maya Angelou at the BET Honors in Washington
    Joshua Roberts / Reuters
    Above: Slideshow (3) Michelle Obama's effortless style - 2012
  2. Image: U.S. President Barack Obama and first lady Michelle Obama step aboard the USS Arizona Memorial where they tossed flowers into Pearl Harbor
    Jason Reed / Reuters
    Slideshow (61) Michelle Obama's effortless style - 2011
  3. Image: First Lady Michelle Obama Presents National Medals For Museum And Library Service
    Alex Wong / Getty Images
    Slideshow (54) Michelle Obama's effortless style - 2010
  4. Image: Carrie Underwood, Michelle Obama, Oprah Winfrey, Tyra Banks
    Anonymous / AP
    Slideshow (49) Michelle Obama's effortless style - 2009
  5. BARBARA WALTERS, BARACK OBAMA, MICHELLE OBAMA
    George Burns / AP
    Slideshow (13) Michelle Obama's effortless style - 2008
  6. Image: NBC's Brian Williams looks out onto the Rose Garden from the West Wing's Palm Room. He was preparing for the president's arrival and the start of a day spent reporting a behind-the-scenes documentary at the White House
    Antoine Sanfuentes / NBC News
    Slideshow (17) Life inside the White House
  1. Pete Souza / The White House
    Slideshow (32) Inside Obama's White House
  2. Lawrence Jackson / The White House
    Slideshow (30) Who’s a good Bo?

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